Discover the first Retail Media certification in Brazil created by Newtail!

Retail Media: turn your retailing
on an advertising platform

First platform that combines digital and physical in a single 360º onsite, offsite and in-store media solution

AriseHealth logo
Epicent logo
AriseHealth logo
AriseHealth logo
The Paak logo
AriseHealth logo
AriseHealth logo
The Paak logo
Epicent logo

For Brands

Access data and impact consumers via Retail Media

Create segmented, self-service campaigns at retailers and track their results from the beginning to the end of the funnel.

Learn more

+20%

of retail sales

+13%

of growth in the market

6,5%

from Uplift to sales

+13%

of penetration of the category

For Retailers

Turn your retail into an advertising platform

Create a new revenue line with incredible margins, helping brands connect with their customers in a scalable way.

Learn more

+75%

of margin in advertising

+100

active advertisers

3x

higher ROAS on average

+10%

GMV influenced by ads

“Today, Retail Media is one of the most profitable channels for both retailers and advertisers. And we, at Grupo Casas Bahia, want to expand our operations in this market. Newtail has played a key role in helping us achieve excellent results for our advertisers, allowing them to have real-time access to their campaign data. This dynamic approach not only benefits our partners, but it also makes it easier to attract new advertisers.”

Leonardo Seidenthal
Leonardo Seidenthal
Casas Bahia Group
UX Designer, Circles

“We didn't want to start Retail Media in any way, we were very careful in choosing our partner, who needed to bring not only technology, but also the know-how, an expertise in the market. We don't just want to place a banner on the home, we want to bring intelligence, offering a self-service platform for all our sellers. Newtail stood out among all other solutions to help us build the Retail Media area at Leroy Merlin.”

Cibele Morais
Cibele Morais
Head of Retail Media, Leroy Merlin
UX Designer, Circles

“We chose Newtail with the objective of having digital transformation, a specialized platform, real-time data measurement and expertise in the market. We hope that this partnership will bring a lot of exchange, dynamism and scalability to the business.”

Paola Fachini
Paola Fachini
Retail Media Manager, Kabum
UX Designer, Circles

“Using the Newtail platform for me has been a daily learning experience, with each new access, a new insight is born, in a different database or query and comparison. What you need to know the geographical behavior of the network, understand your shopper, the moment of purchase and the evolution of a particular stock, at Newtail you have it!”

Product Manager, Sisyphus
Daniela Sangenis
Daniela Sangenis
Key Account Manager, Better Drinks
Go to the blog

Brazil's first Retail Media blog

Check out the main news of the new retail trend, in addition to the most important information about media and advertising!

Our differentials

Get to know our Retail Media platform and increase the sales of your business!

Founders of

Specialized service
in Retail Media

Self-service platform

Inventory Centralization

Flexible, modular solution
and personalized

Algorithms that maximize results
using AI

How our clients use Newtail solutions to grow

Meet our clients ->

Have your own Retail Media platform

Count on the experience of those who understand Brazilian retail and start enjoying a new revenue line with higher margins than any other initiative.

Get in touch